What’s your story?
I bring new websites, landing pages, SEO efforts, logos, and branding to life for our clients through design. As a team, we approach our projects from a holistic standpoint, so design is never “just design” for me. Everything I create is sensitive to all of the other moving parts, so our client gets a whole ecosystem for growing business.
I come from a traditional agency background, where design isn’t always seen as strategy. With us, everything is intentional, down to the tiniest element.
What do you love most about what you do?
I love being able to use creativity and art to solve problems for people. I get to make art work hard in really smart, cool ways. That’s why I went into graphic design in the first place. I love using art as a tool to achieve a bigger goal. And I’m always learning from our clients. Never a dull moment.
What makes Muletown Digital awesome?
We focus on the best solution for the client, even when it’s not the easiest route or the thing we’re most excited about creatively. We don’t design and build stuff just because it’s cool or because it’s what we like—it has to be what’s best for the client and their goals.
What’s your biggest personal achievement?
I planned an incredible wedding during a global pandemic. And somehow my wife and I both became intermediate level bronze ballroom dancers in the process. Did not see that coming.
What about professional wins?
I paid my dues in the agency world and was able to step into a lead creative role right away at Muletown, where I get to call all the design shots.
What surprises people about you?
I’m involved in multiple Dungeons and Dragons games. In fact, right now my bag contains my iPad, a bunch of pens & pencils, headphones, and two notebooks full of my D&D campaign ideas. Go ahead, ask me about Half-Orcs and Tieflings. I have opinions.
If you had to pick a different career—any career—what would it be?
Before I decided to go into design, I was going to be a park naturalist and move to one of the National Parks. I still think that would be a pretty cool job. I’d probably pick Olympic National Park.
If you had a theme song that played whenever you walked into a room full of people, what would it be?
“This Is Me” by Keala Settle from The Greatest Showman Soundtrack.
“ Learn the rules like a pro, so you can break them like an artist.”