If you’ve been looking into creating a website for your Nashville based business, then you’ve probably already heard of WordPress – and with good cause. WordPress is not only one of the most popular website platforms around (it powers around 43% of all websites currently online) but it boasts an impressive set of features and benefits that make it the ideal choice for business web design.
Here at Muletown Digital, we LOVE WordPress. Our team of WordPress web designers in Nashville have extensive experience working with businesses throughout Nashville, creating professional websites that drive performance and deliver results.
With so many web builders all claiming to be the best, what makes WordPress so special?
WordPress is built on open-source software which means it’s available for anyone to use, improve and contribute to. That means there is a massive community that sits behind it, all constantly adding and sharing new features and functionality. Currently there are over 30,000 themes and almost 60,000 plugins available on the WordPress repository which makes it one of the most flexible and customizable platforms available. This also means WordPress is continually being updated to support current web technologies, security and marketing strategies, including being SEO-friendly straight out of the box.
WordPress is designed for both developers and website owners alike. As web developers ourselves, we love the ability to get right down into the nitty gritty of code so we can tailor a website to your exact needs and requirements. As a business owner, WordPress provides a user-friendly platform so you can manage your own content through the easy to navigate Content Management System (CMS).
Not only is WordPress more user focused than platforms like Joomla and Drupal, but it also offers full flexibility and control over your website and content. While other platforms like Duda and Webflow offer a simplified interface and drag-and-drop design tools, they often lock you into templates that limit how much you can customize and make it difficult to expand your website once your business grows.
The flexibility of WordPress allows us to design and develop websites that are specifically created to meet the unique needs of your business.
No one likes a slow website (Google included!) We ensure your WordPress website loads quickly to enhance user experience and support search engine optimization.
The flexibility of WordPress allows us to design and develop websites that are specifically created to meet the unique needs of your business.
Muletown Digital provide WordPress specific care plans, covering updates, maintenance and security checks to keep your website running safely and securely.
Once we've got your project details and had an initial meeting to discuss your goals, we'll complete in-depth research on your industry and who you're up against. This helps us create a plan we think will work best for you.
After we're all on the same page with the initial plan, we'll get into the details of what you want to say and who you want to say it to. This involves an in-depth dialogue about your target audience, objectives, and brand identity, laying the groundwork for the sitemap and content framework.
Think of the next step like making a model of your website. We'll take your content and start piecing it together in a way you can click through. This helps us make sure everything's on the right track, with your feedback guiding us all the way.
If you've got a brand guide, we'll use that as our compass. If not, no problem – we'll help you design one. Then we dive into the fun part: choosing fonts, colors, logos, pictures, and designs that make your website pop.
Transitioning from the draft phase, we convert the prototype into a fully operational website. We love using WordPress because it gives us the freedom to create something unique just for you.
Once we have your final approval, your website is ready to go live! In the lead-up to launch day, we handle all the technical details to make sure your launch transitions smoothly.
Launching your site is just the beginning. We design strategies to attract prospective clients to your website, employing a mix of paid and organic strategies, including local SEO, to enhance visibility.
The digital world keeps spinning, and your website needs to keep up. Our team continue to assess the impact of our strategies, making adjustments to enhance performance, and addressing any challenges that arise after the launch.
We’ve been working with Nashville based businesses for years, helping them thrive in the local market.
No one knows your business like you! We work in collaboration with you to make sure we’re always putting your needs and goals first.
We guide you step by step through the whole process – from initial discovery and design right through to launch (and beyond).
We’ve built hundreds of WordPress websites, and we know the platform inside and out. Our skills and experience allow us to deliver exactly what you’re looking for.
The length of a WordPress website design and build is dependent on your individual requirements. Once you’ve submitted a project application and we’ve had a discussion we’ll be able to provide you with a specific timeframe.
Yes, we often rebuild client websites in WordPress. This gives you the advantage of all the features of the platform while allowing you to keep any of the visual elements you like from your existing site. Check out our website rescue!
We work collaboratively throughout the web design process, including walking you through the final product. We also offer care plans that include support time and monthly consultations where we can help you update and manage your content.
The beauty of the WordPress being such a popular and community backed platform is that there is the option to integrate many third-party services into your WordPress site. We’ll discuss your needs with you and find a solution that works.
At Muletown Digital, we're passionate about crafting WordPress websites that not only look great but also drive results. If you're ready for a website that truly represents your Nashville business, get in touch with us and let's start the conversation.
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