What’s the Difference between SEO and PPC?
If you’re thinking about Digital Marketing you’ve likely come across the terms Search Engine Optimization (SEO) and Pay-Per-Click (PPC). While often lumped together, the way they work is not quite the same.
How and Why SEO works for Small Business
SEO provides a holistic and long-term strategy to your business that is hard to match with other marketing methods…
The 4 Pillars of SEO
Transcript below: Today, I want to explain to you the four pillars of search engine…
What is Google My Business?
What is Google My Business and do I need this? Google My Business is a program created by Google to help local businesses specifically, establish their place of business. So while it was originally…
How Long Does it Take SEO to Work
How long will it take for SEO to start working for your business? This is one of the most challenging questions that we are posed with as a digital marketing agency – is looking at a company’s SEO…
A Good SEO Campaign
What should a typical SEO campaign look like? So almost any agency that you work with, it’s going to do SEO is going to approach this in kind of a different manner, but the components should…
What are backlinks and do I need them?
The question for today is “I have heard of backlinks, do I need those?” So backlinks are a whole lot like baby back ribs, you probably want them and you want them to be good, so get them from a, you know…
What is the difference between white hat and black hat SEO?
If you have ever looked at running a search engine optimization or SEO campaign, you’ve…
Difference Between Organic and Local SEO
Today on the Muletown minute, I want to explain to you the difference between organic…
SEO for $499/Mo
Today on the Muletown Minute, I’m talking about why you need to ignore ads in…
COVID-19 and It’s Effects On Google My Business
COVID-19 has become a world-wide pandemic and changes have been felt everywhere. Even Google My Business (GMB) has had to make changes as towns are becoming more and more locked down. Here are some of the changes we have noticed within GMB.
Local SEO Strategy for Small Businesses in 2020
The best way to start talking about Local SEO is to try to take the…